World of Lucid Dreaming Affiliate Program Terms

Last updated 8 August 2026. These terms replace all earlier versions of the World of Lucid Dreaming affiliate agreement.

These terms cover the World of Lucid Dreaming Academy affiliate program. By applying to the program, and by promoting the Academy using the code and links we give you, you agree to what follows. If there is something here you cannot work with, please tell us before you start promoting rather than after.

1. Joining the program. Anyone can apply. We read every application by hand and approve or decline at our discretion, which means we sometimes decline good applications simply because the fit is not right. You must be old enough to enter a contract where you live, and you must be able to receive payment through Stripe in a country Stripe supports. Approval is for you personally or for your business, and you cannot transfer it to someone else.

2. Your promo code, and how sales get credited to you. When we approve you, we create a promo code that belongs to you alone, along with a referral link that applies that code automatically.

Please read this part carefully, because it is the single thing affiliates most often assume works differently. Credit is attached to the promo code, not to a click. There is no tracking cookie. A sale is credited to you when your code is applied to that order at checkout, which happens automatically if the buyer follows your referral link through to purchase in the same visit, or manually if they type your code into the discount field themselves.

If someone clicks your link, leaves, and comes back later without it, no code is applied and the sale is not credited to you. That is a real limitation of a code-based program rather than an oversight, and we would rather you know it up front. In practice it means two things worth doing: use the full HTML embed we provide for banners, so the image always carries your link, and mention your code in your text as well as your link, so a reader who comes back later can still enter it.

Do not alter, hide, or work around the code or link mechanism, and do not attempt to attach your code to orders that did not come from your promotion.

3. Commission. Your commission rate is a percentage of each qualifying sale. Your rate is set when your application is approved, and it is shown on your affiliate dashboard along with the buyer discount your code carries. Rates are set per affiliate, so yours may differ from someone else's. We may change your rate, and will tell you before a change takes effect. A change never applies retroactively to sales already recorded.

Your code also gives the buyer a discount. Commission is calculated on the amount actually paid, after that discount.

4. When commissions are paid. A recorded commission is held for 30 days before it can be approved for payout. This matches the Academy's refund window, so that we are not paying commission on a sale that later comes back.

If a buyer is refunded, the commission on that sale is reversed. If a refund arrives after the commission has already been paid to you, we may recover it from your next payout.

Once your approved balance passes 25 US dollars, we can issue a payout. Balances below that carry forward until they reach the minimum. Payouts are made in US dollars through Stripe Connect, so you will need to complete Stripe's onboarding, which asks for the identity and bank details Stripe requires. We do not see or store your bank details.

You are responsible for your own taxes on anything you earn. You are an independent contractor, not our employee, agent, or partner.

5. Self-referral. You cannot use your own code for your own purchase, or arrange for someone to buy on your behalf so that you earn commission on it. If you want the Academy for yourself, buy it normally.

6. How you may promote. The short version is: be honest, and say that you are an affiliate.

  • Disclose the relationship. Tell your audience you earn a commission if they buy through your link. In many places, including the United States, this is legally required. A plain sentence is enough.
  • Do not promise results. Lucid dreaming is a skill people practise, and how quickly it comes varies a great deal from person to person. Do not guarantee that someone will have a lucid dream, and do not present the Academy as a treatment for any medical or psychological condition.
  • Do not misrepresent the offer. No invented deadlines, no discounts that do not exist, no claiming a price is reduced from a figure we never charged.
  • Do not bid on our brand. You may not buy search keywords, ad placements, or domain names that use "World of Lucid Dreaming" or close variations and misspellings of it.
  • Do not spam. Any email you send promoting the Academy must comply with the CAN-SPAM Act and any equivalent law that applies to you: a truthful subject line, clear identification that it is an advertisement where it is unsolicited, a working way to opt out, and a valid postal address. Do not post your link into forums, comment sections, or messaging groups where promotion is unwelcome.
  • Do not impersonate us. You may say you recommend the Academy. Do not say or imply that you work for World of Lucid Dreaming, speak for us, or that your site is an official one.

7. Banners, copy, and our trademarks. We provide banner graphics and written copy on your affiliate dashboard, and you are welcome to use them as they are or rewrite the copy in your own voice. What you may not do is edit the artwork in a way that changes the offer, remove the branding from it, or use our name and logo outside of promoting the Academy. Everything we supply stays our property and the licence to use it ends when your participation does.

You are equally welcome to write your own material. It is subject to the same rules in section 6.

8. Suspension and ending your participation. You can leave at any time; just stop promoting and tell us so we can deactivate your code. We can suspend or end your participation at any time, and we will normally tell you why.

When participation ends, your promo code is deactivated and stops working immediately. Commissions already recorded on genuine, non-refunded sales will still be paid to you on the normal schedule. Where a sale was recorded through fraud or a serious breach of these terms, we may withhold the commission on it.

9. Changes to these terms. We may update these terms. If a change is significant, we will email the address on your affiliate account before it takes effect. Continuing to promote the Academy after that means you accept the updated terms. The date at the top of this page always shows the current version.

10. Liability. We do our best to keep the Academy, the affiliate dashboard, and the tracking working properly, but we cannot promise they will be available without interruption. Our liability to you in connection with this program is limited to the commission owed to you at the time.

11. Everything else. These terms are the whole agreement between us about the affiliate program and replace anything discussed beforehand. If any part of them turns out to be unenforceable, the rest still stands. Nothing here creates a partnership, joint venture, or employment relationship.

Questions? Write to us through the contact page before you start promoting if anything above is unclear. We would much rather answer a question early than reverse a commission later.

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